Ivory Coat

We take the high quality, fleshy meat and render it, much like making a stew, until the water is cooked away. This leaves a highly concentrated protein powder, or meal.

Why use a meals in a dry food product? Think about it this way, a chicken breast is approximately 80% water, most of which is removed during the cooking process. How much real chicken is left? Meal has already had the majority of its moisture content removed before being added to the food.

The quality fleshy meat is taken and air-dried, preserving the nutritional value of the meat.  This natural, all-meat ingredient, which is high in protein and minerals, is then added to our food.